Giant Just Eat lunchbox lands in Leeds city centre
A giant red lunchbox has appeared in Leeds City Square taking passers-by by surprise. The structure, which stands at two metres tall and four metres wide, appeared overnight and has caught the attention of commuters and office workers, who stopped to pose for selfies.
While the origins of the lunch box were initially a mystery, it’s been revealed that the oversized container has been placed in the square by Just Eat - a leading global marketplace for takeaway food delivery - to celebrate its new lunch collection service which is now available in the city.
Anyone in the LS1, LS2 and LS11 postcodes can order lunch items, pay through the Just Eat app, and pick up their afternoon meal from a nearby restaurant. Lunch time orderers can also earn stamps as part of Just Eat’s first loyalty scheme, which gives you £5 off once you have five stamps. To get people started, Just Eat is offering three stamps for the first lunch collection order.
Those who stopped by Leeds City Square to see the lunch box between 11am and 3pm, were also treated to moreish tasters from some of Leeds’ popular eateries including Roman style square pizzas from Simpatico of Queen’s Arcade, BBQ chicken wings from Trinity Kitchen’s Absurd Bird and Eataliano’s artisan Italian sandwiches. All three restaurants are available through the new lunch collection service.
Graham Corfield, UK Managing Director of Just Eat, said: “Just Eat is already well established as the go-to app for evening and weekend food delivery, but a large number of restaurants on our platform also offer a wide variety of delicious options at lunchtime.
"By introducing this lunch collection service and loyalty programme, we want to offer more choice, convenience and value for money to Leeds’ hungry workers and students who are short on time and to help them reclaim back lunchtimes.“Similar to how the lunch box grabbed attention, we hope our new lunch collection service encourages people to mix up their lunchtime routine and explore the fantastic range of food on offer in Leeds.”
To make ordering as easy as possible, Just Eat has made updates to its app* to provide accurate estimates of when lunch orders will be ready to pick up. The app dynamically calculates walk time to the restaurant from the customer’s location and matches that with food prep times to let you know when to arrive at the restaurant.
To order, download the Just Eat app today or go to www.just-eat.co.uk